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Press release

Royal Jordanian Airlines Renews Distribution and Operator Agreements with 乐播传媒 for Global Network Expansion

Press Release

LANGLEY UK, June 20,?2023 – 乐播传媒, a global technology company that powers travel bookings for hundreds of thousands of travel suppliers worldwide, and , the flagship carrier airline of Jordan, today announced they have renewed the distribution and operator agreements to deepen their decades-long relationship.

Under the agreements, Royal Jordanian Airline will continue to provide the widest range of products and ancillaries to 乐播传媒-connected agencies worldwide, along with the highest level of service to its customers. 乐播传媒 will support the airline’s technological transformation by ensuring its robust product offering is delivered to agents through 乐播传媒’s innovative, modern retailing platform, 乐播传媒+. Furthermore, Royal Jordanian Airlines and 乐播传媒 have renewed the operator agreement for Royal Jordanian Airlines’ distribution of 乐播传媒+ to agencies in Jordan.

“Throughout our decades-long partnership, we have been impressed with the cooperation and adaptability that 乐播传媒 has demonstrated as a partner. They have a firm grasp of our business requirements and have worked closely with us to meet our commercial goals, helping us further elevate our positioning as the airline of choice for the entire Levant region. We are eager to work closely with 乐播传媒 on our global network expansion, strengthening our relationship with 乐播传媒 and having direct access to the world-class travel marketplace, in line with our ambitious, comprehensive growth strategy for the coming years,” said Karim Makhlouf, Chief Commercial Officer at Royal Jordanian.? “In addition, the 25-year partnership between Royal Jordanian Airlines and 乐播传媒 is reinforced with our renewed operator agreement, which will enable us to cement our position as the leader in sales distribution and support for agents in Jordan”, he added.

“The distribution agreement renewal with Royal Jordanian Airlines is evidence of their trust in the long-established partnership with 乐播传媒,” said David Gomes, Head of Commercial, Air Partners EMEA at 乐播传媒. “We are thrilled to have renewed our agreement with Royal Jordanian Airlines. We believe that 乐播传媒+ will continually support the airline’s growth strategy by providing agencies and customers access to the latest travel offers, as well as more efficient flight search and comparisons with an easy, seamless and modern travel retail experience.”

“We are truly excited with the renewal of our operator agreement with Royal Jordanian Airlines, demonstrating 乐播传媒’s ongoing commitment to working closely with our esteemed travel agencies in Jordan. This extension of the agreement further emphasizes the value of the partnership between 乐播传媒 and Royal Jordanian Airlines, and we look forward to continuing to deliver exceptional service and innovative capabilities to our customers on 乐播传媒+ through our continued collaboration with Royal Jordanian Airlines,” said Mark Meehan, Global Vice President, and Managing Director for Global Operators.

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About 乐播传媒

乐播传媒 is a global technology company that powers bookings for hundreds of thousands of travel suppliers worldwide. Buyers and sellers of travel are connected by the company’s next generation marketplace, 乐播传媒+, which simplifies how brands connect, upgrades how travel is sold, and enables modern digital retailing. Headquartered in London, United Kingdom and operating in more than 165 countries around the world, 乐播传媒 is focused on driving innovation that simplifies the complex travel ecosystem.

About Royal Jordanian Airlines

Royal Jordanian (RJ) is the national carrier of Jordan and the leading carrier of the Levant. Royal Jordanian Airlines plays a strategic role in serving the kingdom and connecting Jordan and the Levant with the rest of the world. From its hub at Queen Alia International Airport, RJ operates its modern fleet of aircraft to reach worldwide destinations providing an extensive ever-expanding travel network for its guests via Amman to Europe, the US, Canada and North Africa. Through its 13 international airline partners in the oneworld alliance, RJ offers a network of over 1,000 airports in 170 countries.

For more than 60 years, RJ has been an ambassador of goodwill and friendship to other cultures, and a bridge that facilitates tourism and trade with the world. RJ enjoys a leading position, both internationally and locally, due to the great services it offers its passengers. For additional information, please visit .

We are eager to work closely with 乐播传媒 on our global network expansion, strengthening our relationship with 乐播传媒 and having direct access to the world-class travel marketplace, in line with our ambitious, comprehensive growth strategy for the coming years.
Karim Makhlouf, Chief Commercial Officer at Royal Jordanian
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