乐播传媒

LANGLEY UK, 7 December 2021: 乐播传媒, a global technology company that powers travel bookings for hundreds of airlines and thousands of hotels worldwide, and , Hong Kong’s home airline, today extended their long-standing relationship with a renewed and expanded multi-source content distribution agreement which includes a commitment to work with 乐播传媒 in advancing its New Distribution Capability (NDC) initiatives.

With this new long-term agreement, 乐播传媒 will continue to support Cathay Pacific by providing 乐播传媒-connected agencies around the world with real-time access to search, sell, and book its content and inventory.

The agreement will see the content available to agents progressively expanded, to include a larger range of fares as well as ancillaries than had previously been unavailable.

Martin Xu, General Manager Sales and Distribution at Cathay Pacific said: “The longevity of our relationship is ample testament to the fruitful partnership we’ve enjoyed with 乐播传媒 over the past decades. With the expanded flight offerings, fares and ancillaries available in this new agreement, we look forward to helping agencies connected to 乐播传媒 generate even more value for their customers.”

Sue Carter, Head of Asia Pacific, Air Partners at 乐播传媒 added: “We are delighted to be able to offer even more of Cathay Pacific’s content, especially as we progress with our work on NDC. Simplifying access to multi-source content, while simultaneously making it easier to sell is exactly what our new 乐播传媒+ platform is designed to do, and we’re confident this new agreement will generate more value than ever before for Cathay Pacific and our connected agencies alike.”