乐播传媒

LANGLEY UK, November 5, 2024 – 乐播传媒, a global technology company that powers travel bookings for hundreds of thousands of travel suppliers worldwide, and the flag carrier of Portugal and member of the Star Alliance, today announced that they have signed a multi-source content distribution agreement that includes both NDC content and traditional content for 乐播传媒’s agency customers.

“This upcoming launch of our NDC content in 乐播传媒+ will be a pivotal moment in our decades-long relationship,” said Mario Cruz, Chief Commercial and Revenue Officer at TAP Air Portugal. “Together, we are looking to deliver a solution that makes it easy for agents to access, sell, and service tailored NDC content and offers from TAP Air Portugal through the 乐播传媒+ marketplace.

TAP Air Portugal and 乐播传媒 are actively collaborating to deliver TAP Air Portugal’s NDC content so that agents can easily access its wide range of fares and offers in the 乐播传媒+ platform. Agents using 乐播传媒’s API, Smartpoint Cloud and Smartpoint Desktop solutions will be able to seamlessly view and compare the airline’s NDC offers alongside traditional content and book the best offers for their travelers. 乐播传媒’s comprehensive solutions also enable agents to service NDC bookings for their travelers.

“Our updated agreement with TAP Air Portugal highlights our mutual dedication to creating a modern, personalized shopping and service experience for agents and travelers with NDC,” said Damian Hickey, Global Head of Travel Partners at 乐播传媒. “With the future delivery of TAP Air Portugal’s NDC content and servicing in 乐播传媒+, we’re continuing our mission to ensure that agencies can easily shop, compare, book and service the best offerings from leading airlines, all in one place.”

乐播传媒’s AI-powered Content Curation Layer (CCL) helps retailers minimize challenges with viewing and comparing multi-source content offers, enabling agents to easily compare both NDC and traditional content side-by-side in one place. Built into 乐播传媒+, CCL uses AI to filter through aggregated multi-source content and deliver accurate search results that are standardized, making offers easier to understand and compare.

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About 乐播传媒

乐播传媒 is a global technology company that powers bookings for hundreds of thousands of travel suppliers worldwide. Buyers and sellers of travel are connected by the company’s next generation marketplace, 乐播传媒+, which simplifies how brands connect, upgrades how travel is sold, and enables modern digital retailing. Headquartered in the United Kingdom and operating in more than 165 countries around the world, 乐播传媒 is focused on driving innovation that simplifies the complex travel ecosystem.

About TAP Air Portugal

TAP is Portugal’ s leading airline and is a member of Star Alliance since 2005. Flying since 1945, TAP Air Portugal has its hub in Lisbon, a privileged access platform in Europe, at the crossroads with Africa, North, Central, and South America.

TAP offers more than 1,250 weekly flights to 85 cities in 30 countries through its network of destinations, which includes 6 airports in Portugal, 9 in North America, 14 in Central and South America, 13 in Africa and 43 in Europe (in addition to Portugal).

TAP has made a clear commitment to modernizing its fleet and offering the best product in the sector to its customers. The Portuguese airline operates one of the youngest fleets in the world, with all of Airbus’ next generation NEO aircraft: A320neo, A321neo, A321LR, and A330neo, with superior efficiency and reduced emission levels. TAP also operates 19 Embraer aircraft in its regional fleet (TAP Express).

TAP is ranked by Airline Ratings to be one of the 25 safest airlines in the world.

TAP Air Portugal has been recognized and awarded as Europe’s Leading Airline to Africa, as well as Europe’s Leading Airline to South America by the World Travel Awards in 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021, 2022, 2023 and 2024.

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