乐播传媒

Langley, UK, 23 June 2021: Worldwide leader in travel retail, 乐播传媒, today is introducing its new, enhanced RESTful / JSON APIs that will provide next-generation retailing and exchange capabilities to travel retailers worldwide. As part of 乐播传媒’s investment in its next-generation platform, 乐播传媒+, the new APIs are being rolled out globally and will offer retailers a gateway to better content choices, the tools to tailor their retailing experience, and the power to greatly improve the efficiency of their operations.

“With our new APIs, we’ve expanded our modern retailing toolkit so that agencies upgrading to 乐播传媒+ can more easily personalize the retailing experience they provide to their customers,” said Greg Webb, Chief Executive Officer at 乐播传媒. “The improvements we’ve made with these enhanced RESTful / JSON APIs will give travel retailers around the world simplified access to dynamic retail-ready content, from multiple sources, across all of their points of sale. And to ensure agencies can effectively operate as modern digital retailers, our APIs will also deliver the tools to optimize storefronts, better engage customers and manage trips more efficiently.”

IMPROVED API PERFORMANCE

The modern, lightweight and highly functional APIs, which can also be used in conjunction with 乐播传媒’s SOAP / XML APIs, drive up to 68% faster average transactions and a faster shopping and booking experience for travelers. The JSON API also enables greater flexibility and speed for developers, fostering quick, seamless connections and an optimized experience for both developers and travel retailers. 乐播传媒’s new APIs include all of the details needed for public, private and tour operator specific air content and can be deeply enriched with 乐播传媒’s branded fares. Additional API capabilities include streamed, cached content, speeding up the delivery of marketplace pricing and giving retailers the ability to inspire customers with highly relevant travel offers. With greater insights into shopping behaviors driven by the enhanced API connections, retailers can inspire travelers on where to fly and when to go, using data-driven insights to entice customers and increase engagement.

ENHANCED RETAILING

乐播传媒 is further simplifying access to sophisticated, multi-sourced content, like NDC, powering new, intelligent storefronts and delivering a better experience for retailers with integrated search capabilities. The new and enhanced APIs, coupled with the latest NDC enhancements from this month’s launch of Smartpoint 10, ensures that exclusive NDC fares are easily accessible across all agent workflows. Combining 乐播传媒’s latest NDC progress and next generation merchandising capabilities, 乐播传媒+ creates a gateway to better content choices for travel retailers to maximize value across all points-of-sale (POS). 乐播传媒 currently has NDC connections underway with 10 major airlines and has enabled a wide range of agencies and their customers – including OTAs, TMCs, consolidators and leisure agencies – to successfully book NDC flights. The company remains focused on the completeness of its NDC offering with the delivery of end-to-end servicing capabilities agents need to support their customers’ NDC reservations and confidently scale those NDC bookings.

With 乐播传媒+, retailers are also gaining access to enhanced intelligent storefront capabilities that will allow them to position the right offers, at the right time, to their travel customers. The latest intelligent storefront capabilities delivered by 乐播传媒 include search enhancements such as the ability to easily search by product attribute and compare offerings from suppliers, which helps agents to better cross-sell, upsell and maximize revenue for retailers and suppliers alike.

SIMPLIFIED EXCHANGES

乐播传媒 is also delivering enhanced airline ticket exchange tools to customers through 乐播传媒+, giving agencies the ability to automate the entire exchange process with 乐播传媒’s new API. Additionally, travel retailers using the latest self-service exchange tools through 乐播传媒+ can make it easier and faster for travelers to self-service when their plans change, creating an even better customer experience. The ability to easily select the best alternatives for travel needs, while eliminating calls to agencies or airlines, saves time in agency and airline operations.

乐播传媒 executives will showcase the latest retailing and merchandising tools during the virtual event, Hello Modern Retailing, on Thursday, 24 June. To register to attend the event, please visit travelport.com/hello-modern-retailing